The company announced a multiyear partnership with the organization, making it the official beer partner of the NBA. NEW YORK, July 23, 2020 /PRNewswire/ -- Michelob ULTRA, the fastest growing beer brand in the U.S. that stands for active enjoyment, and the National Basketball Association (NBA) announced today The winner of the tournament will receive $25,000 to be donated to a charity of their choice related to either COVID-19 or social justice efforts. Michelob ULTRA is the new official beer partner of the NBA. Potential winners may be required to complete, sign and return an affidavit of eligibility and liability and, unless prohibited by law, publicity release to Sponsor or Sponsor’s representative within forty-eight (48) hours of prize acceptance. Michelob Ultra is replacing Budweiser as the official beer of the NBA under a new multiyear agreement. SOME JURISDICTIONS DO NOT ALLOW THE LIMITATION OR EXCLUSION OF LIABILITY FOR INCIDENTAL, CONSEQUENTIAL, OR OTHER DAMAGES; AS A RESULT, THE ABOVE LIMITATIONS OR EXCLUSIONS MAY NOT APPLY TO YOU, AND THE FOREGOING PARAGRAPHS SHALL NOT APPLY TO A RESIDENT OF NEW JERSEY TO THE EXTENT DAMAGES TO SUCH NEW JERSEY RESIDENT ARE THE RESULT OF SPONSOR’S NEGLIGENT, FRAUDULENT OR RECKLESS ACT(S) OR INTENTIONAL MISCONDUCT. You're invited to tweet for your chance to win the fridge featured in the commercial. Entrants agree (a) that Sponsor and its parent, subsidiary and affiliated companies, and advertising and Sweepstakes agencies, and their respective officers, directors, employees, wholesale distributors, representatives and agents, will have no liability whatsoever for, and are released and shall be held harmless by entrants against, any liability, for any injuries, losses or damages of any kind, to persons, including death, or property, or rights of publicity or privacy, defamation, copyright infringement or portrayal in a false light resulting in whole or in part, directly or indirectly, from acceptance, possession, misuse or use of the prize or participation in this Sweepstakes or in any Sweepstakes-related activity, and (b) winner, by acceptance of prize, except where legally prohibited, grants permission for Sponsor (and agrees to confirm such agreement in writing) and those acting pursuant to its authority to use his/her name, submitted biography, voice and/or likeness and prize information, and/or Entry (and assign the Entry, which may be altered, changed, modified, edited, used alone or with other works, as solely determined by Sponsor) for advertising, trade and Sweepstakes purposes without further compensation, at any times or time, in all media now known or hereafter discovered worldwide and on the Internet without notice or review or approval. The Sweepstakes is subject to all applicable federal, state and local laws and regulations and is void where prohibited. the sweepstakes is intended for viewing in the fifty (50) united states and district of columbia only and will be governed by united states law. For the names of the winners, send a direct message to the Michelob ULTRA Twitter account and include “ULTRA Courtside Finals Edition Winner’s List Request” in the direct message for receipt by September 31, 2020. Ricardo Marques, VP of Michelob Ultra, joined Cheddar to discuss. Limit one (1) prize per person. About Michelob ULTRA Introduced in 2002, Michelob ULTRA is currently the fastest growing beer brand in the United States by share and the No. The authorized account subscriber is the natural person who is assigned the email address by the ISP or other organization responsible for assigning email addresses. You must be of legal drinking age to enter this site, © 2020 Anheuser-Busch Companies LLC, MICHELOB ULTRA St. Louis, MO 63118. Insight: Michelob Ultra’s sponsorship of a virtual fan experience within its agreement to be the official beer of the NBA shows how marketers are adapting to the pandemic’s disruptions on live sports. 2 beer in the industry by dollar sales. You acknowledge that, by acceptance of your Entry, Sponsor does not waive any rights to use similar or related ideas previously known to Sponsor, or developed by its employees, or obtained from sources other than you. Sup, dog! Winner’s one (1) guest must be twenty-one (21) years of age or older as of the end date of the Sweeptakes Period and may be required to complete, sign and return an affidavit of eligibility and liability and, unless prohibited by law, publicity release to Sponsor or Sponsor’s representative within forty-eight (48) hours of winner’s prize acceptance. Join us for a workout & happy hour with NBA legend @ScottiePippen and Olympic Gold Medalist Charles Austin. contained in the Submission) in any media now or hereafter known, without any payment or other consideration of any kind, or permission or notification, to you or any third party, for any purpose, including, without limitation, your Submission and any person’s property (physical, personal, intellectual property rights, and indicia) contained therein. Multiple entry periods. NEW YORK, July 23, 2020 /PRNewswire/ -- Michelob ULTRA, the fastest growing beer brand in the U.S. that stands for active enjoyment, and the National Basketball Association (NBA) announced today A-B InBev’s Michelob Ultra brand is replacing Budweiser as the NBA’s official beer partner. Under a multi-year agreement, the brand will become the official beer partner of the NBA. Subject to verification of eligibility and compliance with the terms of these Official Rules, including verification that the winner is twenty-one (21) years of age or older, the potential winner will be declared an official winner of the Sweepstakes. Only posts that are viewable by Sponsor and its agents will be considered an Entry. Terms of Service Winning the prize is contingent upon fulfilling all requirements as set forth herein. 0:46. Entries posted to the Website are not edited by Sponsor and are the views/opinions of the individual entrant and do not reflect the views of the Sponsor in any manner. As the NBA returns, Michelob Ultra finds a way to put branded content into the game Jimmy Butler is excited to play NBA basketball again. You are about to be directed to another site, a place of enjoyment for people of all ages Earlier this year, as COVID-19 threatened to impact the NBA, its official beer sponsor Michelob Ultra had been looking for ways to bring its platform of “active enjoyment” to the game. The “ULTRA Courtside Finals Edition” sweepstakes (“Sweepstakes”) is open to legal residents of the fifty (50) United States and District of Columbia who are twenty-one (21) years of age or older at the time of entry. If winner cannot accept the prize as specified, the prize will be forfeited. If requested, the potential winner agrees to sign waiver forms authorizing the release of personal and background information. Michelob Ultra’s NBA marketing includes a new ad from Wieden+Kennedy New York featuring Miami Heat star Jimmy Butler. Any such entrant will indemnify and hold harmless, Sponsor from any claims to the contrary. Ultra ProHoodie - Hoodies for the Golf Course, http://www.michelobultra.com/privacy-policy.html, http://www.beerinstitute.org/assets/uploads/BI-AdCode-5-2011.pdf. NEW YORK, NY – July 23, 2020 – Michelob ULTRA, the fastest growing beer brand in the U.S. that stands for active enjoyment, and the National Basketball Association (NBA) announced today a multiyear partnership that makes Michelob ULTRA the official beer partner of the NBA. Jul. In the NBA bubble, a hotel worker masterfully cleans up Jimmy Butler's hotel room and remembers to stock the mini fridge with Michelob ULTRA. Michelob ULTRA Toasts The Joy of The Season's Return As The New Official Beer Partner of The NBA. 7. By participating, you acknowledge that your Entry may be posted on the Website, in Sponsor's sole discretion. NBA toasts Michelob Ultra as new beer partner Basketball - 24 Jul 2020. 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